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Purim Samayach from Negev Direct Marketing

Purim samayach from Negev Direct Marketing!

 

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2016 Marks Negev Direct’s 25th Year in Business!

2016 marks Negev Direct Marketing‘s 25th year in business!

David Rubin founded the company in 1991 in Milwaukee WI. and moved it here to Israel 12 years ago. I’ve “only” been on board since for just short of 12 years.

A huge shout out and thanks to all the businesses and people who’ve supported us and worked with us the last 25 years. We couldn’t have done it without you!

Support United Hatzolah Gush Dan Today

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Terror attacks continue in Israel and Hatzola Gush Dan has been on call 24/7. Just yesterday (Monday), Hatzola Gush Dan was called to help after attacks in Rishon Le’Tzion and Netanya. See more details.

To save a life, Hatzola Gush Dan uses ambucycles to get to the scene in 1.5-3 minutes. During a rescue operation in the recent flash floods in Raanana, one of our ambucycles was destroyed.

https://www.gofundme.com/HatzolaGushDan

Featured Course – Encore Entrepreneurs: Business Training for Aspiring Entrepreneurs Age 50+

Are you over the age 0f 50 and have a dream, an idea or the calling to be an entrepreneur? This course, offered by the Hebrew Free Loan Society with the support of UJA-Federation of New York is for you!index

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Individuals over the age of 50 have valuable professional experience and wisdom; yet statistics show that they are most at risk for long-term unemployment or underemployment. For some, the solution to the problem is to become a consultant in their field of expertise or start a business not directly related to their previous job.

The Hebrew Free Loan Society’s Encore Entrepreneurs Program provides individuals age 50 plus with the skills required to successfully launch a business as a path to long-term financial stability.

Program Overview:

This comprehensive and highly-interactive course uses the Kauffman FastTrac® NewVenturetm Entrepreneurship Program, which positions people for success by helping them hone the skills needed to create, manage, and grow successful consulting and other businesses. The course provides guidance and support in a group-oriented environment. Program participants will:

  • Align their business concept with real market opportunities
  • Learn how to set realistic financial goals for their business
  • Determine the unique features and benefits of their products/services
  • Find their target market and clarify their competitive advantage
  • Determine steps to profitability
  • Identify potential sources of funding for their business
  • Learn about social media and e-commerce marketing
  • Find resources in their communities for ongoing business planning

Encore Entrepreneurs is taught by two skilled facilitators, both of whom are experienced entrepreneurs. Each session includes presentations from facilitators and break-out groups on exercises, assignments, and business plans. Expert guest speakers in business marketing, law, social media, and other areas offer insights into starting and managing a business.

The course runs for 12 consecutive Wednesdays.  All classes meet at UJA-Federation of New York (130 East 59th Street in Manhattan) from 10 am to 2 pm, except for the initial introductory session, which meets for 1.5 hours.

The subsidized cost per person is $200 and includes FastTrac® New Venturetm entrepreneur manual, content supplement workbook, and access to an abundance of online tools and templates.

This course is offered by the Hebrew Free Loan Society with the support of UJA-Federation of New York.

Eligibility

You are eligible for Encore Entrepreneurs if you…

  • Were born between 1945 and 1965
  • Have a specific idea for a new business
  • Have an economic need to plan for your financial future
  • Can commit to attending all sessions and completing all assignments
  • Are a resident of one of the five boroughs of New York City, Westchester, or Long Island (Nassau or Suffolk)

Amazing Deal on the L.A. Jewish Journal Email List!

The JewishJournal LogoL.A. Jewish Journal email list now 1/2 off per campaign! End of Oct. dates open now for a limited time only. Get it while it’s hot!

Email yoav@negevdirect.com for details.

#JewishMarketing #Email #DirectMarketing

Kahlon hails deal to build 20,000 homes in Beersheva – 1.5B NIS to go to Beersheva

Beersheva has a plan and if it works it could be HUGE.

“According to the roadmap in the agreement, the new units will be available by 2019 and NIS 1.5 billion will be invested in infrastructure and public buildings across the city. Furthermore, the city will receive funding for a refurbishment of its central avenue and the old city as well as the construction of a stadium.”

“Prime Minister Benjamin Netanyahu also arrived at the ceremony. He said: “My vision is simple Beersheva as a city of half a million people within 12 years. We are making headway, step by step. This is the largest such agreement in this country’s history. It’s a big day for Beersheva, a big day for the Negev, and a big day for the State of Israel.””

Full story here: http://www.globes.co.il/en/article-kahlon-hails-historic-deal-to-build-20k-units-in-beersheva-1001071692

David, Chana and Yoav Wish You a Happy, Healthy and Sweet New Year. Shana Tova U’mitukah!

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Limited Time Sale on the Times of Israel Email List!

This month and next month only!

  1. Rent 70,0index00 emails from the Times of Israel email list through Negev Direct Marketing for $900/F – that’s 50% off the normal rate!

Contact Yoav Kaufman, VP of Digital Media via email yoav@negevdirect.com or call us at 646-201-4080 for details.

www.negevdirect.com

 

 

Featured Cause: Mifalot, From Rockets to Soccer: It’s Time to Play

Please give to this amazing cause today!

http://igg.me/at/rockets-to-soccer

The Rolling Stones Played Tel Aviv – Satisfaction

The Rolling Stones played Tel Aviv the other night!

So much for the BDSers and their BS. The Stones do seem a beat or two off from their youth judging from this video clip, but it’s great to see them in Israel especially when they encountered so much criticism for this show.

I even even heard that Mick Jager peppered his banter with the crowd with a bunch of Hebrew phrases. Sababa….

http://www.timesofisrael.com/mick-jaggers-top-12-hebrew-phrases/

Israel Turns 66 – Yom Ha’azmaut – Israel Independence Day 2014

Today Israel turns 66! Only one more year until she retires… just kidding.

Israel smelled like one big al ha aish (barbeque) today. We saw a fireworks show at night as did most of the country. IDF planes soared over most of Israel today in a show of unity. Parents tried their best not to buy our kids overpriced glow in the dark toys, sugary stuff and that stupid foam that kids spray on people that is somehow supposed to be fun.

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What a stark contrast to the day before which with Yom Hazikaron where we remembered Israel’s fallen soldiers and victims of terror.

For a laugh go check out the very funny Benji Lovitt’s “66 More Things I Love About Israel” to honor Israel on her birthday today.

http://blogs.timesofisrael.com/66-more-things-i-love-about-israel/

Holocaust Remeberrance Day 2014

Tomorrow when we hear the siren to mark the remembrance of the Holocaust here in Israel I’ll know how blessed my biological dad and his parents were to be in the 25% of Dutch Jews that survived the Holocaust. They went through hell just to get through those tough times and If you think about it, I’m super lucky and very blessed just to be alive. I’ll never forget, that’s for sure.

Yoav Kaufman

VP – Online Media

Negev Direct Marketing, Inc.

Yossi Vardi of ICQ Fame Interviewed By David Horovitz of Times of Israel at AIPAC 2014

Source: AIPAC’s YouTube Channel: https://www.youtube.com/user/AIPACPC

Israel philanthropy is growing strongly, rising by 21% in 2009-11

“Donations from Israelis totaled NIS 5.7 billion in 2011, up from NIS 4.7 billion in 2009 and foreign donations rose to NIS 8.1 billion from NIS 7.3 billion.”

“Most donations from Israelis in 2011 were by individuals, not companies or corporations: individuals provided 71% of total charitable donations, companies 27%, and estates 2%. 91-92% of individual donations in 2009-11 were less than NIS 100, while 40-45% of company donations in 2009-11 were greater than NIS 500,000.”

Full post from today’s Globes.co.il: http://www.globes.co.il/en/article-charity-begins-at-home-in-israel-1000921653

MLK Day 2014

“Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that.” -Martin Luther King, Jr.

What Kind of Friend are You? Building Relationships That Last.

Re-post from http://www.lautmandc.com/Resources/News/Enews_Articles

By: Amy SukolLautman-Maska-Neill-Company-home

The world lost a noted philanthropist over the holidays with the death of Robert Wilson, who in his lifetime gave over $500 million to various charities. And while we generally don’t use this space to comment on the giving habits of individual philanthropists, there was an interesting fact in his obituary that we felt was worth some discussion.

World Monuments Fund, an organization dedicated to preserving architectural and cultural heritage sites worldwide, was a significant beneficiary of Mr. Wilson’s generosity. At the height of his support, Wilson gave a $100 million matching fund grant to the organization which ultimately generated $300 million in support for the organization.

According to The Washington Post article, Mr. Wilson’s relationship with World Monuments Fund began when he received a “direct-mail appeal from the group seeking donations of $25 or more.” According to Bonnie Burnham, the president of the organization, he responded with a check for $5,000.

It goes without saying that Mr. Wilson wasn’t the typical direct response donor. Nonetheless, it is clear that the team at World Monuments Fund did a lot of things right in order to parlay a $5,000 gift into millions of dollars of support.

And that is worth thinking about.

Because the only way to make the most of your direct response program is to think about how to build a deeper relationship with a person that you have never met.

I’ll be the first to say that this is not an easy task. But my own recent experience as a donor demonstrates how important it is that we try.

As I spent time over the holidays planning my own year-end giving, I looked back at the groups I had given to last year. I was astounded to note that my relationship with many of these groups hadn’t really progressed at all. In fact, it was unclear to me whether my gift made any difference to them at all. And for that reason, some of those groups were going to be replaced this year.

I wonder how many donors have that same experience, and if that is why so many groups struggle to hang on to their donors.

So I’d like to suggest that now is a perfect time to think about the relationships we are building with our direct response donors – and to make some New Year’s resolutions about the type of friendships we want to build. Here are a few thoughts:

  1. Be the kind of friend who says “thank you” when you receive a gift.
  2. Be the kind of friend who keeps in touch with good news and accomplishments.
  3. Most of all, be the kind of friend who realizes that great relationships are built when each party thinks about the other more than themselves.

If we can turn these resolutions into strategies, then 2014 will probably be a much better year for our organizations and our donors.

– See more at: http://www.lautmandc.com/Resources/News/Enews_Articles

The world lost a noted philanthropist over the holidays with the death of Robert Wilson, who in his lifetime gave over $500 million to various charities. And while we generally don’t use this space to comment on the giving habits of individual philanthropists, there was an interesting fact in his obituary that we felt was worth some discussion.

World Monuments Fund, an organization dedicated to preserving architectural and cultural heritage sites worldwide, was a significant beneficiary of Mr. Wilson’s generosity. At the height of his support, Wilson gave a $100 million matching fund grant to the organization which ultimately generated $300 million in support for the organization.

According to The Washington Post article, Mr. Wilson’s relationship with World Monuments Fund began when he received a “direct-mail appeal from the group seeking donations of $25 or more.” According to Bonnie Burnham, the president of the organization, he responded with a check for $5,000.

It goes without saying that Mr. Wilson wasn’t the typical direct response donor. Nonetheless, it is clear that the team at World Monuments Fund did a lot of things right in order to parlay a $5,000 gift into millions of dollars of support.

And that is worth thinking about.

Because the only way to make the most of your direct response program is to think about how to build a deeper relationship with a person that you have never met.

I’ll be the first to say that this is not an easy task. But my own recent experience as a donor demonstrates how important it is that we try.

As I spent time over the holidays planning my own year-end giving, I looked back at the groups I had given to last year. I was astounded to note that my relationship with many of these groups hadn’t really progressed at all. In fact, it was unclear to me whether my gift made any difference to them at all. And for that reason, some of those groups were going to be replaced this year.

I wonder how many donors have that same experience, and if that is why so many groups struggle to hang on to their donors.

So I’d like to suggest that now is a perfect time to think about the relationships we are building with our direct response donors – and to make some New Year’s resolutions about the type of friendships we want to build. Here are a few thoughts:

  1. Be the kind of friend who says “thank you” when you receive a gift.
  2. Be the kind of friend who keeps in touch with good news and accomplishments.
  3. Most of all, be the kind of friend who realizes that great relationships are built when each party thinks about the other more than themselves.

If we can turn these resolutions into strategies, then 2014 will probably be a much better year for our organizations and our donors.

– See more at: http://www.lautmandc.com/Resources/News/Enews_Articles#sthash.sWp9xiHt.dpuf

The Top Philanthropy Gift of 2013

Facebook’s Mark Zuckerberg makes 2013’s top donation with a gift of 18 million shares of Facebook stock to the Silicon Valley Community Foundation. The gift was valued at more than $990 million.

2013 was also the very first year the top gift in the nation was made by someone under 30 years of age.

Nike’s Phil Knight also gave a $500 million donation to the Oregon Health and Sciences University for cancer research for spot #2. That gift is conditional on the University coming up with matching funds.

 

 

Happy Holidays From All of us at Negev Direct Marketing

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Jewish Donor Blog’s 600th Blog Post!

 

 

 

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This is the Jewish Donor Blog’s 600th blog post!

We’ve been blogging for just under 6 years now.

Thank you for your continued support.

We’d love to hear from you!

Twitter: @negevdirect

Facebook: facebook.com/Negev.Direct.Marketing.Inc

Three Brand New List Updates: ZOA, Lilith and NCJW

ZOA now has 37,298 names available for rental or exchange. Rental pricing is $105/M.

Lilith Magazine Subscribers now has 22,050 names for rental or exchange. Rental pricing is $115/M.

National Council of Jewish Women has 11,791 names for rental and or exchange. Rental pricing is $105/M.

Visit negevdirect.com to see all the Jewish lists available on the market today.

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