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Email Subject lines that work.. and the ones that don’t

Ever wonder what subject line to use for your next email campaign? Look no further!

The 2013 Adestra Subject Line Analysis Report, which was based on a review of over 2 billion global emails is a great source of data on what sort of subject lines work… and which do not.

aoverall-keyword-effectiveness-adestra-2013

Credit and thanks go to http://www.marketingprofs.com for their post “The Most (and Least) Effective Keywords in Email Subject Lines” for the inspiration.

Full post from the Marketing Profs here: http://www.marketingprofs.com/charts/2013/11228/the-most-effective-keywords-in-email-subject-lines

Full report from Adestra here: http://www.adestra.com/resources/reports/adestra-subject-line-analysis-report-2013/

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